Meet Zach Wishnov! Zach is the creator and owner (and chef) at Mahtzee. By day, Zach works in IT product management. When he’s not working, he’s baking Mahtzee and building an online store to give people the gift of delicious matzah toffee. Get a taste of Mahtzee at the upcoming ChiTribe Hanukkah Happy Hours.
Where are you from?
I’m from Boca Raton, FL, the Jewish retirement capital of the world!
Where did you go to school?
I got my bachelor’s in psychology with a minor in Entrepreneurship as well as my MBA from the University of Central Florida in Orlando, FL
What did you do Jewish growing up?
My family celebrated the four main holidays (Rosh Hashanah, Yom Kippur, Hanukkah, Passover) and occasionally went to synagogue. I went on Birthright as a young adult and worked at a Kosher delicatessen throughout my college years. I also was a camp counselor at the local JCC for many years.
What do you do Jewish now?
I still celebrate the holidays but with my close friends now as I live far from my parents. We all bring Jewish food including Mahtzee for dessert.
What is your favorite Jewish holiday food?
This is a toss-up between Matzah ball soup or potato latkes. I’m a big fan of carbs if you couldn’t tell.
What does Jewish food mean to you?
Jewish food represents community and memories. Food, in general, is a great way to make memories but Jewish food also brings in that community feel within the tribe.
Tell us more about Mahtzee
I’ve always had a passion for entrepreneurship. During the pandemic, it dawned on me that I can turn this into a small business. I started by bringing matzah toffee to my close friends, and after doing research into the legalities of selling food, I got my licenses/certifications.
I found a shared kitchen space and perfected my recipe (this took longer than I imagined), and launched Mahtzee’s online store launched in April 2021.
We are currently reimagining our packaging and branding to begin getting into retail.
You can order at www.mahtzee.com
Follow us on Instagram
What products do you offer?
Dark chocolate peanut w/ sea salt
Cookies N Cream
White Chocolate Fruity Pebbles
Get a Taste of Mahtzee at the Upcoming ChiTribe Happy Hours
When the Tribe Gathers…the Mahtzee runs dry